Portfolio

• Winner, 2025 AVA Platinum Award (Team Achievement)

First debuted at CES , Audio is Magic has since captivated top brand leaders both nationwide and at Cannes. This expert-led presentation takes audiences on an immersive journey exploring innovative audio techniques like psychoacoustics, priming, and sonic identity. With no screens or slides in sight, Audio Is Magic brings the science of sound to life, demonstrating the ways in which audio shapes perception, influences behavior, and creates enduring brand resonance.

• Audio Is Magic website

• Winner, 2024 MUSE Creative Gold Award (Audio – Production)
• Winner, 2024 MUSE Creative Gold Award (Audio – Commercial)
• Winner, 2024 Hermes Platinum Award

What’s the best thing to mix with tequila? Summer, of course! And that’s exactly the blend we delivered for Patrón Tequila. A sexy and luxurious VO delivery, mixed with the sensual sounds you’d hear at a summer lounge, created the perfect backdrop where Patrón Tequila could shine. The sounds of various ingredients, punctuated by the syllables PA – LO – MA, left listeners longing for a taste of summer’s most iconic beverage. In the end, we helped Patrón serve up a sonic cocktail that was as tantalizingly delicious as Patrón Tequila itself.

Hearing is the sense that’s always on, and every sound you hear makes an impact. This puts audio at an advantage in today’s digital landscape, where competition for attention is fiercer than ever. Hearing vs Listening is an audio-first presentation that takes audiences through the differences in the sonic spectrum, from leaned-back audio experiences to leaned-in listening. This live, interactive, 30 minute session includes science-backed creative tips for how best to reach consumers in these contrasting listener mindsets.

This experience premiered at the 2022 Cannes Lions Festival of Creativity and was later showcased in client roadshows across the U.S. Take a listen to a teaser trailer:

• Winner, 2024 MUSE Creative Gold Award (Audio – Production)
• Winner, 2024 MUSE Creative Gold Award (Audio – Commercial)
• Winner, 2024 Hermes Gold Award
• Winner, 2023 Bronze American Advertising Award

When you think of Q-tips, how do you think of using them? Most Q-tip buyers use the product for the one thing the company advises against: putting them in your ears, as it could cause damage to your ear canal. To help break old habits and teach new tricks, we created a series of audio spots designed to get Q-tips out of consumers’ ears and into their lives. Using immersive audio and binaural microphones, we recorded the sound of Q-tips as they were used to clean everyday items around the home, at the office, and at school. The campaign helped listeners realize the versatility and ease of using Q-tips for cleaning things they normally wouldn’t think of. So the next time you grab a Q-tip, don’t put it in your ear. Use it to clean something that really needs it (and won’t damage your hearing).

There’s nothing like that feeling of coming home from a great trip. Relaxed, recharged and full of post-vacation bliss.
What if you could share that feeling? Not just on Instagram, but really share it?
When you host on Airbnb, you can.

While you’re away, open up your home to guests just like you. Guests who want to explore new places, make memories, and share joy – just like you.

It’s easy to host on Airbnb, even if it’s only while you travel. One good vacation deserves another, and the extra money you make by hosting is perfect to fund your next vacation. Now that’s what we call a positive chain reaction.

Don’t just travel. Stay it forward, by hosting on Airbnb.

Digital audio can extend your social campaigns, grow your reach, amplify your message, build your sonic equity, and make your media spend much more effective. I transformed Studio Resonate’s Translating Social To Audio client presentation into an audio experience, updating the content for 2024 and reimagining it in a podcast-style format. Take a listen to the teaser trailer:

• Full Audio Narrative

How do you effectively extend a visual campaign into audio? It’s easier than you might think! I transformed Studio Resonate’s Off Screen client presentation into an audio experience, updating the content for 2024 and reimagining it in a podcast-style format. Take a listen to the teaser trailer:

• Full Audio Narrative

2020 was incredibly challenging. Through it all, a puzzling paradox emerged. The stress of the day to day caused a desire to escape the reality and current situation. However, the option to escape through previous vessels of relaxation such as vacations, happy hours, yoga classes, and date nights was no longer available.

The following sequential ad series focuses on the theme of escapism. Powering off and disconnecting from the rigors of a relentless reality, a doomsday news cycle, and remote work that blurs the lines of ON and OFF. We introduce LEGO as a vessel through which one can relax and escape. Perhaps most importantly, LEGO are just plain fun! And we could all use a little more fun right now.

Using 3D audio, and ASMR sound design techniques, we created a truly immersive experience in which the listener can envision LEGO as a viable stress reducing option. We use an on-plane setting and pilot VO to humorously transport us from one iconic location to the next, helping the listener relive their travel memories and showing them how much hands-on, minds-on fun they can have with Lego themselves.

I specialize in immersive 3D audio techniques, often consulting and educating clients on their impact. In this audio-first narrative, I introduce myself with the camera off, letting the sound tell the story of my background:

• Amplify Your Campaign With 3D Audio
• What Can 3D Audio Do For Your Next Campaign?

In a lead-up to Pen15‘s second season, Pandora listeners who tuned to 2000s Nostalgia stations were served ads featuring the show’s two protagonists, Anna and Maya.

• AdWeek: Hulu's Pen15 Takes Pandora Listeners Back to the 2000s With New Audio Campaign
• SiriusXM: Uncool IS Cool with Audio Ads for Pen15

THE WRINKLES
Rowenta, a German-born steamer and technology brand, wasn’t playing in the audio space and needed a sound of their own.

STEAMY DETAILS
We gave Rowenta a voice: a gossipy, loudmouth shirt who wasn’t afraid to call out his owner. Then, we partnered with A Million Ads – using proprietary data signals to illustrate how steam can be a secret weapon for getting through the week and enhancing landmark moments. On the strategy side, we anchored the script in day-part and day-of-week data signals – telling different stories based on time and day. From presentations at the office to milestones like big weddings, Rowenta shows up to demonstrate the proper way to calm, soothe, and smooth a wrinkled shirt.

SMOOTH RESULTS
According to a Millward Brown brand study, the campaign drove increases in message association, brand favorability, and purchase intent garnering 4.5M unique impressions. The campaign also effectively targeted individuals who displayed intent to purchase an iron or steamer for garment care.

• Case Study Video

Creative Lunch was a quarterly passion project that gave our Pandora advertising team space to experiment beyond the boundaries of the typical :30 spot. Each piece was fully written, voiced, and produced in-house, giving us the chance to stretch creatively and explore new storytelling formats.
Here are two of my favorites: A 5-minute audio story inspired by space-themed songs, & a cinematic trailer for a fictional film—-created entirely in sound.

As a lifelong fan of Jeopardy!, it’s always been a dream of mine to appear on the show. Studying for Jeopardy! is a well-trod topic. Some Jeopardy! hopefuls pore over thousands of flash cards. Others trawl Wikipedia. Superchamp Brad Rutter has often said that the best way to get better at Jeopardy! is to watch Jeopardy!. While I agree with that general sentiment, after decades of nightly viewing, I could stand to be more strategic. Rather than cast a wide net, I want to focus my studying where it’ll come in most handy. And I’m using real data to determine what those topics are, and how much I need to improve to reliably win.

For this project, I manually cross-referenced categories, questions and answers when compiling my tracking sheet. Part One of my analysis spans the first 80 games of Season 40. Part Two is an analysis of the full season.

• Trying Not To Lose On Jeopardy! - Part One
• Trying Not To Lose On Jeopardy! - Part Two

How have the number and scope of citywide filming locations changed over time?
How do the most-filmed districts correlate with actual San Francisco demographics?
Which titles offer the most diverse and balanced portrayals of San Francisco?
How does diversity of SF portrayal correlate to the most popular and profitable films and television shows?

• sffilmlocations on Github
• Interactive data visualization on Tableau

I had a blast working with two talented filmmakers on their short-form projects. Here are selections from Time and Again, winner of several awards (including “Best Sound”) at the 23rd Scary Cow film festival in San Francisco, CA; and STAR, created as part of a Pixar Film Co-Op grant.

Shot on GoPro Hero4 Silver, edited and color corrected in Adobe Premiere Pro.

Music: “Reality in Motion” by Tame Impala (no copyright intended)

Here is a selection of my favorite sound design work on The Sims 4.

During my time at Schell Games, I created sound effects for a variety of theme park attractions and games.

A short film I composed, shot, starred in, and edited for my Digital Video class in undergrad.